Monday

Über Trending: When "Trendsetting" becomes UNIFORMITY

In this day and age genuine trendsetting is very hard to find. It makes me often wonder what exactly is different now? Thinking of past labels like Ed Hardy, Von Dutch, Crocs [horrid to begin with], and the latest [soon-to-become] victim Ralph Lauren's POLO.

Lately what started off as being different has become the status quo and some how has been morphed into societies minds as still being different. Unfortunately, as fashion has it...trends comes and GO's...but when do you actually call it quits? It actually sucks for those who wore these items or labels first creating a personal brand for themselves. But when the general public gets a hold of the trend....then what?

Trend tsunami's are a designer's dream/nightmare...its very good publicity/sales for the moment but in the long run it is doomed for failure. When the public finds a new label/trend the label [polo for example] will only be a thing of the past and sales will never be the same again.

In conclusion folks, don't be afraid to be yourself and go against status quo. Find a look for yourself and develop it as you grow. It doesn't hurt to follow some of the trends but don't become apart of the trend-murderers who makes it OVER KILL!!!

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